Event Design: ResMan Trade Shows
Engaging Prospects through Bold StructuresResMan trusted me for many trade shows, allowing me to create engaging, bold booth designs for industry events where they needed a bold presence. The lead generation acquired from each always led to a strong return on investment. Each booth must meet prospects literally where they are — from Texas to Philadelphia to Florida.
ResMan NAA 2023
ResMan wanted to make a big impact at the National Apartment Association Apartmentalize conference in 2023. We created a 30′ x 40′ booth, complete with a reception area and a closed-door conference room so the sales team could make attendees feel welcome. The booth was designed to guide potential clients through the ResMan journey.
ResMan TAA2023
ResMan wanted to show Texas how much love they have for the state. I designed a graphic for the booth for the Texas Apartment Association conference in 2023 with the tagline “Texas Runs on ResMan.” Leveraging the design of the state flag, the mark reflects the bold grit associated with the state. We also had t-shirts made up that we used as an engagement tool to attract attendees to the booth.
ResMan FAA2024
ResMan needed to use a smaller footprint at the Florida Apartment Association conference, yet still make a big impact. Leveraging the orange and blues in the ResMan color palette, I created a vibrant beach scene with Roi, the ResMan mascot, driving into the sunset. We also sponsored a device charging kiosk, so wrapped it with the ResMan skyline against the bold ResMan blue
ResMan NAA 2024
Due to the success of the ResMan booth at the 2023 NAA Apartmentalize conference, we scaled up to a 40′ x 50′ booth to showcase the ResMan product at NAA 2024. We incorporated iconic imagery of Philadelphia, where the event was held, to take advantage of the vibe from the City of Brotherly Love.
ResMan Team
The ResMan team shows their enthusiasm for all things ResMan at NAA 2024.